Fictitious Business Names
Any person who regularly transacts business for profit under a fictitious business name (name that does not include the surname of the individual owner and each of the partners or the nature of the business is not clearly evident by the name) in the County of Santa Cruz is required to file a Fictitious Business Name Statement with the County Clerk within 40 days of first transacting business.
ALERT!!! - FBN filers may receive notices from 3rd party vendors who charge a fee to file FBN renewals. Filers may avoid these extra fees by filing directly with the County Clerk. Please call us at 831-454-2060 for more information. The County Clerk will send a renewal notice that looks like this.